Isabel Marant to collaborate with H&M

When i heard about the collaboration of one of my favorite ever high street stores H&M teaming with french designer Isabel Marant today i have to say, i couldn't contain my excitement. 
With my own personal style, as you can see from my last blog post, i love to throw around patterning in outfits because i believe that it can somewhat add character, like accessorizing can. 

Isabel Marant and her collections tend to play with clash paisley and warm cow boy colours or she tends to have quite clean cut, tailored attire and i literally don't know how H&M and Isabel Marant haven't collaborated before! I like how some of her looks tend to have a sneaky patterning or stitching somewhere which can change the whole look of an item.

According to vogue she mentions of her intentions to create a range that are aimed at the more 'careless everyday woman' for real woman leading every day lives.. Resulting in every day woman prices we hope.Her collection is aimed to take on the approach of an 'easiness attitude' and thought to be all about personality. 

I love it when designers collaborate with  high street stores and H&M have teamed with quite a few designers in the past, i think its great that it gives everyone an opportunity to wear their favorite dream designers to some extent and now it is safe to say actually have a reason to be excited for winter.